Campbell-Ewald Garden

Viewing Tag: Environment

Make being green easy, and it’s in the bag

by Laurel Turk

February 11th, 2008 in , ,

GreenI’ll be honest: I’m a “light green” with big aspirations. Would I love to live in an eco-village, ride my bike to work, drive a hybrid on the weekends, and grow my own fruits and vegetables? You bet. Is it going to happen in my lifetime? Not likely.

I’m the typical “consumer” most of our clients are talking to when they talk about being green. I aspire to save the planet, I can appreciate their efforts as a company or a service…but if they really want to help me help the environment, they’ve got to make it easy for me to participate. Read more…

It’s getting hot in here: The role of Urban Heat Islands

by Julie Cook

February 11th, 2008 in , ,

GreenWhat is an Urban Heat Island? And why should you care? Depends on who you ask.

An Urban Heat Island (UHI) is a metropolitan area that is significantly warmer than its surroundings. The buildings, concrete, asphalt, and human and industrial activity of urban areas have caused cities to maintain higher temperatures than their surrounding countryside. The air in a UHI can be as much as 20°F higher than rural areas surrounding the city. Read more…

Driving green in 2008

by Amanda Ruiz

February 11th, 2008 in , , ,

GreenWith the 2008 North American Auto Show just behind us, everyone has gotten a taste of what the future holds for earth friendly vehicles. Among the popular concepts was the Chevy Volt. This car has GM’s E-Flex Propulsion System which allows it to run on electricity, biodiesel, gasoline, or E85.

It is also capable of getting 150 MPG, running 40 miles without using a single drop of gasoline (when fully charged), and can charge certain small electronic devices without plugging them in. Read more…

Doing our part

by Jaime Pfeffer

February 11th, 2008 in , , ,

Campbell-EwaldAt Campbell-Ewald, we don’t just talk the “green” talk — we walk the walk.

We make our biggest impact by helping clients communicate their green practices to their customers and the public. And in doing so, we encourage others to adopt a more eco-friendly way of life and promote people within our own company to do the same. Read more…